Google PPC Management Services
Immediate, High-Quality Leads Without the Wait
SEO takes time. But you need results now. Our Google PPC management services are designed to bring your ideal clients to your agency immediately while your long-term organic strategy builds momentum.
We manage your campaigns from start to finish—handling everything from strategy and keyword selection to ad copy and conversion optimisation. The result? A reliable stream of high-intent leads within 3 to 6 months.
What We Deliver:
High-converting PPC campaigns tailored for marketing, creative, and software development agencies
Targeted lead generation with laser-focused ad placements
Ongoing campaign optimisation for maximum ROI
Landing page design and testing to drive higher conversions
Seamless integration with SEO and content marketing strategies
How We Maximise Your ROI with PPC
PHASE 1
Strategy & Keyword Research
Goal: Define high-intent search terms that attract MQLs.
What We Do:
- Study your Ideal Client Profile.
- Identify high-performing keywords relevant to your niche.
- Research competitors’ PPC strategies to uncover opportunities.
- Develop a campaign structure that aligns with your business goals.
PHASE 2
Ad Creation & Landing Page Optimisation
Goal: Write persuasive ad copy and design high-converting landing pages.
What We Do:
- Optimise your offer.
- Craft compelling ad copy that speaks directly to decision-makers.
- Design and optimise landing pages for higher conversion rates.
PHASE 3
Campaign Launch & Performance Tracking
Goal: Launch campaigns and monitor performance for early-stage optimisations.
What We Do:
- Set up and launch PPC campaigns across Google Ads.
- Implement conversion tracking and analytics.
- Adjust bids and refine targeting for efficiency.
PHASE 4
Ongoing Optimisation & Scaling
Goal: Continually refine and scale campaigns to maximise ROI.
What We Do:
- Regular performance reviews and bid adjustments.
- Implement testing for ad variations until we find a winning combination (the first version is almost always a losing variation).
- Expanding high-performing campaigns for increased results.
- Data-driven refinements based on conversion insights.
Case Study:
Adapt Digital, UK
Challenge: A software development firm in the healthcare sector relied heavily on a single client, making up 60-70% of their revenue. They needed to diversify their client base and generate new leads quickly.
Solution: We launched a targeted Google PPC campaign to bring in high-intent leads while complementing their ongoing content and SEO efforts. Our strategy included:
Keyword research and precise audience targeting
Optimised landing pages for increased conversions
Continuous bid management and ad refinement
Results:
8.72% increase in website clicks in just two months
16.54% rise in total ad impressions in two months
8 new inquiries in a month, including 6 phone calls and 2 email leads
Client Testimonial
Before working with Prodigy, our PPC efforts were hit-or-miss. We were spending a lot but not seeing consistent results. Within a few months, they completely turned our campaigns around, delivering steady, high-quality leads at a fraction of the cost.
Client Name
Position, Company
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Why Agencies Choose Prodigy
- We know your industry. We work exclusively with B2B marketing, creative, and software development firms.
- Quick, measurable results. PPC delivers leads fast while your SEO strategy builds.
- Data-driven campaigns. Every decision is backed by performance analytics.
- 1/3 the cost of hiring locally. Get expert-level PPC management without breaking the bank.
Book a Discovery Call
Let’s map out a PPC strategy that delivers immediate results while positioning your agency for long-term growth.