B2B Website Design and Optimisation
Your Website Should Do More Than Look Good
A well-designed website isn’t just a digital business card—it’s your hardest-working sales rep. If your site isn’t bringing in leads, it’s not doing its job. We design high-converting, lead-generating websites for UK marketing, creative, design, and software development agencies that want predictable, scalable growth.
Built to Convert, Optimised for Growth
We create websites that:
Attract the right audience through strategic SEO and compelling design
Engage visitors with intuitive navigation and persuasive messaging
Convert leads using data-driven CTAs, strategic lead magnet placements, and smart funnel strategies
Why Most Agency Websites Underperform
Your website should be your #1 lead generation tool. If it’s not generating business, it’s an expensive placeholder.
Common Problems We Fix:
Your site looks professional but doesn’t convert visitors into leads.
You rank poorly on search engines, making it hard for potential clients to find you.
The messaging is unclear—visitors leave because they don’t ‘get’ what you do.
Slow load times and mobile issues frustrate users and kill conversions.
No clear funnel to capture leads, nurture them, and turn them into paying clients.
You wouldn’t run ads that don’t convert—so why settle for a website that doesn’t either?
What Makes Prodigy’s Websites Different?
We design with conversion and performance in mind, ensuring your site isn’t just beautiful—it works to grow your business.
SEO-First Approach
Most agencies bolt on SEO as an afterthought—we build it in from day one. Every Prodigy website is designed to rank and attract high-quality, organic traffic.
Conversion-Driven User Experience
From strategic CTAs to intuitive navigation, every element is optimised to engage visitors and move them toward booking a call.
Built for Speed and Scalability
We create lightweight, fast-loading, and mobile-responsive websites that deliver seamless experiences across all devices.
Messaging That Resonates
Your website copy needs to do more than fill space—it needs to communicate your value, establish trust, and drive action. Our copywriting team ensures every word is working toward conversion.
How We Build Your Lead-Generating Website
Discovery, Strategy, and Planning
- Deep dive into your brand, audience, and goals
- Creation of a marketing plan
- SEO audit to assess visibility opportunities
- Sitemap and wireframe creation for optimal user flow
Copywriting and SEO Strategy
- In-depth keyword research
- Conversion copywriting
- Optimised web copy with clear calls to action
- Metadata and header structure optimisation
Design (Wireframes and UI/UX)
- Low-fidelity wireframes for page structure
- Full UI/UX mockups for desktop and mobile
- Mobile-first, speed-optimised layouts
Development & Integration
- Website development in a staging environment
- Internal QA testing
- CRM, lead capture, and automation integration
- Technical SEO implementation (metadata, alt text, schema markup)
- Mobile responsiveness and speed optimisation
- SEO and analytics setup for tracking performance
Launch & Ongoing Optimisation
- Final testing and quality assurance
- Continuous site monitoring and performance improvements
- Growth-driven updates to keep conversion rates high
With vs. Without Prodigy: What’s the Difference?
Without Prodigy:
Your website is an online brochure—not a lead generator.
Potential clients struggle to find you on Google.
Visitors leave without taking action.
You lose leads to competitors with better digital presence.
With Prodigy:
Your website actively generates leads while you focus on client work.
You rank higher on Google, attracting high-intent visitors.
Visitors engage with your site and take meaningful action.
Your site reflects your brand’s authority and expertise.
You get all this at 1/3 the cost of hiring a local UK agency.
Struggling to Get Leads from Your Website?
Download our Complete SEO Checklist for B2B Websites and start generating results like Digital Product People—who saw a 125% increase in organic traffic!
What Our Clients Say
Let’s Fix Your Website
Your website should work for you—not sit there collecting dust. If your site isn’t bringing in leads, it’s time for a change. Let’s build something that drives real growth.