Is Blogging Still Relevant for Marketing?
We now have AI tools that give us instant answers. What used to take hours of research, such as going through Google search results and reading multiple blog articles, now takes seconds if you run your queries through [Perplexity AI](https://www.perplexity.ai/).
So, what’s blogging’s place in all this?
A Step-By-Step Guide to SEO Keyword Research for Business Owners
By understanding and utilizing the words and phrases that are highly relevant to your product or service and aligning them with what prospective customers are searching for, you’re essentially facilitating a meeting point. This results in increased visibility, more footfall on your website, and, ultimately, leads to conversions.